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New accounting network chair reveals growth plans


The new non-executive chairman of  a national accounting network has detailed how he plans to leverage the ageing population to achieve growth on a macro and micro level.

By Lara Bullock2 minute read

Last week, Countplus Limited announced the appointment of Ray Kellerman as non-executive chairman, following the retirement of Barry Lambert.


Speaking to Accountants Daily, Ray Kellerman identified key drivers of change on a macro level.

“From a macro sense, we see opportunities for growth and change around the ageing population and the need for client best interest advice, whether it be financial, investment or taxation services,” he said.

“That’s only going to become more and more prevalent.”

Another area that is creating opportunity is regulatory change, according to Mr Kellerman.

“Certainly, it’s fair to say that the regulators are really focusing on the vertical integration nature of businesses that can create conflicts of interest,” he said.

“So if you’re a non-aligned business, which Countplus is, there’s a massive opportunity moving forward, both with the ageing population and the greater need for this client best interest advice because we have no conflicts of interest.”

From a micro perspective, Mr Kellerman said they will also look to grow based on what exists within Countplus today.

“I think there are opportunities to improve our effectiveness and efficiency around the group and create more new business or organic growth,” he said.

“Technology, I think, has a huge part to play here and it will be very integral in what we look at in terms of trying to create greater effectiveness in terms of the advice and how it’s delivered to our clients, including in a more holistic way across all their needs.”

He also highlighted that Countplus will consider acquisitions where appropriate.

“We will look at an acquisition if it makes sense, if it sits without existing group and complements what we already have, but we’re certainly not a serial acquirer or aggregator by any means,” he said.

New accounting network chair reveals growth plans
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