Sage claims the arrival of Sage HandiSoft’s Practice Management in the cloud later this year, developed on the Salesforce platform, will be the most significant change in the solution offering for accounting customers in the local market.
The software provider said that by combining Salesforce CRM with Sage practice management and compliance functionality, users will effectively have a single client database as well as a single hub with access to real-time data to enable them to make faster, more effective decisions.
"The partnership with Salesforce will unlock enormous potential for Sage and its customers, both globally and locally here in Australia," said Alan Osrin, managing director of Sage Australia.
"From a development perspective alone, this partnership greatly accelerates our innovation pipeline, enabling us to develop at a much faster pace than we’re currently experiencing.
"Combining accounting and the world’s pre-eminent CRM functionality is transformational and one that we’re looking forward to harnessing in Australia and making available to our customers in 2016."
Significantly for customers in Australia, the Salesforce partnership means Sage will be able to offer its customers the next generation of fully integrated front, mid and backoffice software across its full suite of accounting, payroll and payment systems solutions.
"Our Salesforce partnership provides Sage customers worldwide access to over 3,000 business apps, representing a rich ecosystem we can tap into for our Australian customers. This is the beginning of a new era, further bolstering our business by building on an already established global heritage of strong product development," said Mr Osrin.
"We feel confident the timing of this cloud offer will secure strong and early adoption from our customers when we release this platform."