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Big data analyst enters the market


A world leader in big data analytics solutions has partnered with a local firm to enter the Australian market.

By Michael Masterman 11 minute read

Silicon Valley-based Guavus Inc. has entered into a Memorandum of Understanding to work with Deloitte Australia.

Specialising in developing use-case led solutions for network operations, marketing and customer care based on streaming data analytics, Guavus analyses streams of structured and unstructured data across multiple source systems in real time to provide businesses with actionable insights.

Guavus chief executive Manish Goel said the analytics firm is excited to partner with Deloitte Australia and to tap the firm ’s deep knowledge of their clients’ businesses to help enterprises increase revenue, reduce cost and risk, and improve customer experience.


"In today’s increasingly complex business environments, every company’s data assets hold the key to improving profitability and competing more effectively,” he said.

Deloitte intends to utilise the Guavus platform to benefit businesses with foreseeable big data challenges operating in the financial services, retail and energy industries as well as telecommunications and the public sector.

Anthony Viel, Deloitte managing partner, data agenda, said introducing Guavus to the Australian market is an exciting development for Deloitte and for any business looking to extract actionable insights in real time from increasingly large and complex data streams.

“Guavus has developed a highly effective operational intelligence platform that addresses today’s big data challenges by turning streaming data from multiple sources into the right action at the right time," he said.

“Traditional approaches for collecting, loading and processing data have limitations that impact the ability to produce immediate results," added Mr Viel.

“Guavus’ innovative ‘live analytics’ model puts high volume data to work – up to hundreds of billions of events or petabytes per day – to uncover new insights and allow clients to make better informed and more timely decisions.

“The outcomes of better informed and faster decision making can mean new revenue streams, reduced operating costs and happier and more loyal customers,” Mr Viel said.

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