iscoverBusinesses and accountants are being urged to be proactive and forthcoming in their approach to AI to stay ahead of the curve and drive the future of their business.
What does the future of business look like in accounting?
26 September 2025
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8 minute read
An accounting and bookkeeping professional is encouraging the industry to remain on top of the fast-paced changes to technology while remaining grounded in the “numbers that matter”, solutions that serve people and empathetic leadership.
On a recent Under the Hood podcast episode, My Accounts managing partner, Noel Tiufino, said it was important for everyone in the industry to be readily prepared and open-minded towards the technological shift that was occurring.
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“It's just those two letters that everyone keeps going on and on about. And it seems to have a different interpretation for each person, it seems. But AI, it's what everyone wants to talk about and everyone’s already using it to some extent and it's fairly pervasive,” he said.
“I think that the acceleration of which we will adopt across its various use forms will increase. I think it’s just going to happen. It's going to happen subtly, but really, really fast”
On this rapid transition, which was noted to have significantly picked up over the past 18 months, Tiufino added that despite the implementation seeming “zero to 100”, it was actually more incremental and manageable.
When asked within the podcast episode about his personal and professional thoughts on AI, Tiufino said he had always been optimistic and willing to give it a go, as it was “the way forward”.
Tiufino said a positive mindset shift he took towards AI was thinking of it as “automation intelligence” rather than AI, as this allowed him and his team to understand the technology would be there to help make automation easier.
Based on the fact that AI was already changing the world of automation, Tiufino said businesses needed to ensure they stayed ahead of the curve, which My Accounts was trying to do.
“We've adopted our stack, our core stack for the next five years and t we're really working hard this year at utilising what’s available to us. And because we're working really, really hard on our reporting and making that speed as quick as it can be, we're staying ahead.”
“If the team that you're leading or the client that you're leading has a pretty fixed mindset, it's a difficult transition. That's more the change management than it is the software piece. The software could be the most amazing thing and they would still resist the change.”
“I think most accountants and bookkeepers would agree that the mindset or psychology of anything, not just automation, is more valuable than a cash flow forecast sometimes. So, with this transition and moving with the time. I think leadership, understanding, and empathy are the most important factors.”
To round out the episode, Tiufino said the faster businesses move with this transition, the better: “Make a decision, move quick, fail fast if you need to.”
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