The partnership will see the introduction of IPA Books+, a white labelled version of Reckon’s flagship cloud accounting product, Reckon One, being made available to about 35,000 IPA members.
IPA chief executive Andrew Conway said recent reports from the Australian Small Business and Family Enterprise Ombudsman revealed that up to 45 per cent of small businesses were yet to adopt online accounting solutions, prompting the partnership.
“Moving to the cloud is a key focus for many of our members and their clients over the coming year, as they look to tackle the next phase of business growth,” said Mr Conway.
“The partnership with Reckon is an exciting one. It will enable a myriad of benefits including remote working and the ability to access real-time, business-critical data such as cash flow at anytime, anywhere.”
Reckon chief executive, Sam Allert said the introduction of Single Touch Payroll for businesses with 20 or more employees this year and the further rollout to 19 or less employees from 1 July 2019 partially informed the move.
“The cloud accounting partnership is an exciting industry first, as we align our business’ strategic priorities and continue to better support SME’s across Australia,” said Mr Allert.
“The transition to the cloud will enable IPA members to automate a great deal of administrative work. This frees them up to focus on higher value tasks such as advisory services, which will no doubt open new revenue streams and growth opportunities,” he said.