iscover ‘Amazing time’ to start an accounting firm, says marketing specialist
TaxIt's an “amazing time” to start an accounting firm and inspirational role models – here and overseas – are showing what is possible, according to Damien Greathead, marketing leader for accounting and advisory at Intuit.
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“Rather than just relying on whoever comes through the door,” he said, “have clear intentions about the services you will offer.
“You really see a different practitioner out in the workplace, and they're approaching their business model very differently.
“It's very much built with intention in terms of the types of services they offer, the types of clients that they're working with.”
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Philip King
AUTHOR
Philip King is editor of Accountants Daily and SMSF Adviser, the leading sources of news, insight, and educational content for professionals in the accounting and SMSF sectors.
Philip joined the titles in March 2022 and brings extensive experience from a variety of roles at The Australian national broadsheet daily, most recently as motoring editor. His background also takes in spells on diverse consumer and trade magazines.
You can email Philip on: [email protected]
