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PPB Advisory announces strategic merger

PPB Advisory has announced the successful completion of a strategic merger it says marks the beginning of an important phase of "evolution and growth" for the firm.

M&A Mitchell Turner 02 March 2016
— 1 minute read

As of yesterday, PPB Advisory has joined forces with Australian management consulting firm Litmus Group.


Litmus Group has effectively undertaken a rebrand and established itself as a division of PPB Advisory.

The merger establishes a combined entity of more than 350 professionals located in Australia, New Zealand and Singapore.

According to Litmus Group partner Julian Challingsworth, the reaction from existing clients to the prospect of a merger was “overwhelmingly positive”.

Stephen Purcell, PPB Advisory CEO, said the merger enables the two firms to better deliver advice and strategic outcomes that will help clients navigate critical and complex issues in an ever-changing business environment.

“Aside from managing some of Australia’s most complex turnarounds over recent years, PPB Advisory has been successful in significantly strengthening its advisory capabilities.”

Mr Purcell added: “The merger with Litmus Group extends the support we provide to clients and enables us to deliver solutions that integrate the specialised skills of both firms.” 

PPB Advisory announces strategic merger
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