Launched at MYOB Partner Connect 2019, MYOB Rewards is a loyalty program that will allow small businesses to accumulate points in exchange for a range of rewards, such as travel or gift cards, by conducting their daily transactions through the MYOB payments platform.
MYOB Rewards, which will launch in October, will initially see small businesses rack up points by paying for goods and services or paying staff with a credit card via MYOB PayBy.
At launch, small businesses will have the opportunity to start accumulating points, with the fully fledged Rewards platform set to be available from early 2020.
Incentives small businesses will be eligible to convert their points into will include travel, such as flights and accommodation, payment towards business expenses or digital gift cards, which could be used as staff or customer rewards.
Small businesses will be able to keep an eye on their MYOB Rewards balance via a bespoke points engine, which will be housed on a separate site, accessible with a MYOB login.
Accountants and bookkeepers will also be eligible to accumulate points via day-to-day transactions with their suppliers and through paying their staff.
MYOB general manager of product David Weickhardt said the Rewards program represented a pivotal way in which MYOB strives to help businesses succeed.
“We work continuously to innovate our platform in ways that makes doing business effortless for our clients. This includes the creation of those joyful moments that allow a small business owner to sit back and really enjoy all that they’ve achieved. What could be better than allowing that owner to turn daily transactions they already do into additional rewards?” he said.
“We are excited about the joyful moments MYOB Rewards will give small businesses day to day.”