Ken Reid will step into the role, effective immediately, succeeding Martin Sheppard, who will take up his new position as CEO of Spotless Group Limited.
Having worked as a KPMG partner within UK and Australian offices for the past 17 years, Mr Reid previously led the firm’s Australian media sector and heads corporate audit operations in Sydney.
Commenting on the role’s inclusion of a third area, disruption, Gary Wingrove, KPMG Australia CEO, stated that now is the right time to acknowledge the role disruption plays within the industry.
“I created the brand and innovation leadership role just over two years ago when I started as CEO, and it’s proven to have been integral to the firm’s repositioning in the market as well as initiating cultural change within the firm,” Mr Wingrove said.
“Ken will have oversight for coordinating the firm’s solutions to client challenges emerging from disruptive trends in technology, customer experience and product and service innovation – both for our firm and for our clients."
According to KPMG, Mr Reid will seek to deliver a “holistic innovation and disruption offering to market”.
“We have entered an age of rapid and constant change,” said Mr Reid. “Now, more than ever before, innovation and disruption are at the centre of boardroom discussions on strategy.”
Mr Reid will retain his audit and advisory client responsibilities in addition to his new role.
“We are truly living in exciting times, and I am incredibly excited to help both KPMG and our clients maximise the opportunities arising from innovation,” he said.